Most Popular Cars in the Asian Market

Top 10 Most Popular Cars in the Asian Market in 2023

The Asian region stands out as a highly competitive automotive market globally, encompassing major markets and developed automotive industries in countries such as China, India, Japan, South Korea, and more. Each automotive manufacturer demonstrates its unique strengths in design and production technology, showcasing their distinct appeal. From mid-range to luxury segments, consumers have a plethora of options to choose from for their favourite car models.

Japan, South Korea, and China are familiar names that play a significant role in the automotive market. Their economic strength, financial resources, and technological prowess provide a solid foundation for the robust development of the automotive industry in these countries, elevating the stature of the Asian automotive market.

Notably, renowned brands originating from this continent, such as Toyota, Honda, Hyundai, Nissan, and others, have made a significant impact. The diversity in design styles among these brands has not only stimulated but also elevated the brand value of Asian automakers on a global scale.

Let’s explore together the names that made it to the list of the top 10 most popular cars in the Asian market for 2023!

Toyota Hilux: 154,100 units sold (-6.5%)

As of September 2023, the Toyota Hilux has sold 154,100 units in the Asian market.

The Toyota Hilux is a renowned name worldwide for being one of the most reliable and hardy workhorses. The 2023 model comes with several updates and improvements over the previous generation. The most powerful engine in the 2023 Toyota Hilux range is a 2.8-litre four-cylinder turbo-diesel, which has 150kW of power (at 3400rpm) and 500Nm of torque (at 1600-2800rpm) when fitted with a six-speed automatic. Manual models develop 420Nm (at 1400-3400rpm).

The 2023 Hilux has a length of 5325 mm, a width of 1855 mm, and a height of 1815 mm3. It also features new 17-inch black alloy wheels, body-coloured door handles, and critical active safety equipment such as blind-spot monitoring and rear cross-traffic alert. The updated model also includes a surround-view camera and puddle lamps.

Isuzu D-Max: 126,192 units sold (-19.7%)

As of September 2023, the Isuzu D-Max has sold 126,192 units in the Asian market.

The Isuzu D-Max is a versatile and reliable midsize pickup truck that’s designed to take on any road and any job. The 2023 model comes with several updates and improvements over the previous generation. The most powerful engine in the 2023 Isuzu D-Max range is a 3.0-litre four-cylinder turbo-diesel, which has 140kW of power and 450Nm of torque. There’s also a smaller 1.9-litre four-cylinder turbo-diesel engine option that delivers 110kW of power and 350Nm of torque. Both engines are mated with a six-speed manual or six-speed automatic transmission and either rear- or four-wheel drive.

The 2023 D-Max has a length of 5325 mm, a width of 1810 mm, and a height of 1770 mm. It also features a new two-tone front grille, sleek 18-inch matte dark gray alloy wheels, and a fresh body colour option called Islay Gray. The range now consists of 28 different variants, with the addition of three new SX Crew Cab models.

Perodua Myvi: 86,281 units sold (+8.3%)

The Perodua Myvi has sold 86,281 units in the Asian market.

The Perodua Myvi is a compact car that offers modern technology, youthful design, versatile convenience, and intelligent safety. The 2023 model comes with several updates and improvements over the previous generation. The Myvi offers more savings and more kilometers for work or play. The D-CVT transmission enables smooth shifting that offers the responsive ride you want and the fuel economy you need to go further.

The 2023 Myvi has a length of 3895 mm, a width of 1735 mm, and a height of 1515 mm. It also features a new meter design with TFT display, power mode drive multimedia system with ‘Smart Link’ & HDMI voice recognition, auto lock & unlock, integrated driving video recorder (DVR), built-in toll reader. The Myvi is known for its durability and versatility, making it a popular choice for both personal and commercial use.

Honda City: 81,668 units sold (-5.9%)

The Honda City has sold 81,668 units in the Asian market.

The cover Honda City is a compact sedan that offers a blend of elegance and advanced technology. The 2023 model comes with several updates and improvements over the previous generation. The City is powered by a 1.5-litre i-VTEC petrol engine that delivers 119.35 bhp at 6600 rpm and 145 Nm of torque at 4300 rpm. It is available with a 6-speed manual transmission or a CVT automatic transmission.

The 2023 City has a length of 4583 mm, a width of 1748 mm, and a height of 1467 mm. It also features a new meter design with TFT display, power mode drive multimedia system with ‘Smart Link’ & HDMI voice recognition, auto lock & unlock, integrated driving video recorder (DVR), built-in toll reader. The City is known for its durability and versatility, making it a popular choice for both personal and commercial use.

Honda HR-V: 73,547 units sold (+17.8%)

The Honda HR-V has sold 73,547 units in the Asian market.

The Honda HR-V is a compact SUV that offers a blend of elegance and advanced technology. The 2023 model comes with several updates and improvements over the previous generation. The HR-V is powered by a 1.5-litre i-VTEC petrol engine. It is available with a CVT transmission.

The 2023 HR-V has a length of 4330 mm, a width of 1790 mm, and a height of 1590 mm. It also features a new meter design with TFT display, power mode drive multimedia system with ‘Smart Link’ & HDMI voice recognition, auto lock & unlock, integrated driving video recorder (DVR), built-in toll reader.

Mitsubishi X-Pander: 71,959 units sold (+3.2%)

The Mitsubishi X-Pander has sold 71,959 units in the Asian market.

The Mitsubishi X-Pander is a versatile and reliable MPV that’s designed to take on any road and any job. The 2023 model comes with several updates and improvements over the previous generation1. The X-Pander is powered by a 1.5-litre petrol engine that delivers 104 hp of power and 141 Nm of torque. It is available with a manual or CVT transmission depending on the variant.

The 2023 X-Pander has a length of 4595 mm, a width of 1750 mm, and a height of 1730 mm. It also features a new meter design with TFT display, power mode drive multimedia system with ‘Smart Link’ & HDMI voice recognition, auto lock & unlock, integrated driving video recorder (DVR), built-in toll reader.

Ford Ranger: 64,187 units sold (+18.9%)As of the current year 2023, Ford Ranger has successfully sold 64,187 units in the Asian market. The Ford Ranger cover is a versatile and reliable midsize pickup truck that’s designed to take on any road and any job. The 2023 model comes with several updates and improvements over the previous generation. The Ranger is powered by either a carry-over 2.0-litre twin-turbo diesel four-cylinder, producing 154kW and 500Nm, or a 3.0-litre turbo-diesel V6 developing 184kW and 600Nm. It is available with an automatic transmission.

The 2023 Ranger has a length of 5431 mm, a width of 1918 mm, and a height of 1890 mm. It also features a new meter design with TFT display, power mode drive multimedia system with ‘Smart Link’ & HDMI voice recognition, auto lock & unlock, integrated driving video recorder (DVR), built-in toll reader. The Ranger is known for its durability and versatility, making it a popular choice for both personal and commercial use.

Toyota Vios: 62,929 units sold (-7.3%)

As of September 2023, the Toyota Vios has sold 62,929 units in the Asian market. The Toyota Vios is a compact sedan that offers a blend of elegance and advanced technology. The 2023 model comes with several updates and improvements over the previous generation. The Vios is powered by a 1.5L petrol engine that delivers 107 hp of power and 140 Nm of torque. It is available with a CVT transmission.

The 2023 Vios has a length of 4425 mm, a width of 1740 mm, and a height of 1480 mm. It also features a new meter design with TFT display, power mode drive multimedia system with ‘Smart Link’ & HDMI voice recognition, auto lock & unlock, integrated driving video recorder (DVR), built-in toll reader.

Toyota Avanza: 58,574 units sold (+0.5%)

The Toyota Avanza has sold 58,574 units in the Asian market. The Toyota Avanza is a small multi-purpose vehicle (MPV) that combines practicality and cost-effectiveness in an affordable package made for the Philippines. The 2023 model comes with several updates and improvements over the previous generation. The Avanza is powered by either a 1.3L 1NR-VE chain drive mill with Dual VVT-i that produces 95 hp and 121 Nm torque, or a 1.5L 2NRVE that churns out 103 hp and 136 Nm torque1. Both engine options are connected to either a 5-speed manual or a CVT.

The 2023 Avanza has a length of 4395 mm, a width of 1730 mm, and a height of 1665 mm. It also features a new meter design with TFT display, power mode drive multimedia system with ‘Smart Link’ & HDMI voice recognition, auto lock & unlock, integrated driving video recorder (DVR), built-in toll reader.

Perodua Bezza: 51,735 units sold (+8.4%)

As of September 2023, the Perodua Bezza has sold 51,735 units in the Asian market. The Perodua Bezza is a compact sedan that offers modern technology, youthful design, versatile convenience, and intelligent safety. The 2023 model comes with several updates and improvements over the previous generation. The Bezza offers more savings and more kilometers for work or play. The D-CVT transmission enables smooth shifting that offers the responsive ride you want and the fuel economy you need to go further.

The 2023 Bezza has a length of 4170 mm, a width of 1620 mm, and a height of 1525 mm. It also features a new meter design with TFT display, power mode drive multimedia system with ‘Smart Link’ & HDMI voice recognition, auto lock & unlock, integrated driving video recorder (DVR), built-in toll reader. The Bezza is known for its durability and versatility, making it a popular choice for both personal and commercial use.

The Bezza is powered by either a 1.0L VVT-i or a 1.3L engine. The 1.0L engine is mated to a 5-speed manual transmission or a 4-speed automatic transmission, while the 1.3L engine is available with a 5-speed manual or a 4-speed automatic transmission. The 1.3L engine produces 94 hp at 6,000 rpm and 121 Nm of torque at 4,000 rpm.

Conclusion

The aforementioned brands are currently among the most popular and highly regarded in the automotive market. It is evident that the Asian automotive market is home to brands with significant competitiveness, especially in the era where automotive companies are racing in electric vehicle technology—a technology of the future.

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